PH Capital Advisory
Raise Readiness Diagnostic

Every round has a bar. Most companies cannot see where they sit against it.

Twelve questions scored against the issues investors commonly test at your stage. Pick your round, get a position, see the gaps, and decide whether to raise now or close the distance first.

Start the diagnostic Capital Raise Review
The six dimensions

Past pre-seed, between rounds, hard to read.

You have traction and a story. The bar for your round has moved and the raise is stalling. The diagnostic scores you across the six dimensions that decide a venture round, judged against the bar for the round you are raising.

  • 01Traction qualityDurable revenue and repeatable growth, not vanity metrics.
  • 02Unit economicsMargin, payback, and a defensible path to efficient growth.
  • 03Capital planAn amount tied to milestones, not a headline number.
  • 04Investor narrativeA story and supporting information that hold up to questions.
  • 05Capital structureA clean cap table with no dead equity or option-pool issues.
  • 06GovernanceDiscipline appropriate to the stage, not a borrowed board pack.
Which round are you raising?

The dimensions are the same at every stage. The bar is not. Pick your round and your score is judged against it.

Select your round above to begin the diagnostic.
Your position
Indicative only. Not investment advice, and not a statement that the company is fundable.
Your position The bar
Below the barDiligence-ready

Where the gap is material, PHCA may recommend a fixed scope Capital Raise Review before investor outreach begins.

Stage selected
Highest risk dimension
Closest gap
Best developed area
Practical next step

Dimension by dimension

Ordered by what would stall the round first. Indicative, and a starting point for a conversation.

Capital Raise Review

A fixed scope review before investor exposure.

If the diagnostic shows material gaps, PHCA may recommend a fixed scope Capital Raise Review.

The review tests the company before investor exposure across capital logic, investor narrative, diligence readiness, structure, governance, financial assumptions, and raise sequencing.

It is not deck design, success-fee fundraising, or investor broking.

Scope
Fixed scope
Fee
Fixed fee
Suited to
Companies preparing investor engagement in the next 3 to 12 months
Month one
Establish foundations and test the capital logic.
Month two
Translate fundamentals into investor preparation.
Month three
Support disciplined investor engagement.
Next step

Request a readiness call

Suitable companies will be invited to a short call to review the score and determine whether a Capital Raise Review is appropriate.

Your stage and score are attached so the call starts in the right place. PHCA works with a limited number of companies at any one time.

Scope and independence

What this is, and what it is not.

  • PHCA does not guarantee a capital raise.
  • PHCA does not act as a broker or placement agent.
  • PHCA does not sell investor access.
  • Founders remain responsible for investor relationships and capital decisions.
  • The diagnostic is indicative only.